Summary
Date Posted: Monday, December 18 2023, Base Salary: Not Disclosed

JOB DETAILS:
London American University College Lusaka
Job Title: Marketing Officer x 2
Location: Lusaka
Reports To: Marketing Manager

Job Summary:
• As a Marketing Officer you will play a key role in developing and implementing marketing strategies to promote our products or services. Your responsibilities will include conducting market research, creating marketing materials, managing digital and traditional marketing campaigns, and analyzing the effectiveness of marketing efforts. This position requires creativity, strong analytical skills, and a passion for driving brand awareness and customer engagement.

Key Responsibilities:
1. Marketing Strategy and Planning:
• Collaborate with the Marketing Manager or Chief Marketing Officer to develop
marketing plans and strategies.
• Conduct market research to identify target audiences, industry trends, and competitive positioning.
• Assist in setting marketing goals, budgets, and timelines.
2. Content Creation and Management:
• Create engaging and relevant marketing content, including blog posts, social media posts, email campaigns, and promotional materials.
• Ensure all content aligns with the brand voice, style, and messaging.
• Manage and update the company’s website with fresh and informative content.
3. Digital Marketing:
• Plan and execute digital marketing campaigns, including SEO, SEM, email marketing, and social media advertising.
• Monitor and analyse the performance of digital marketing efforts using analytics tools.
• Optimize campaigns to improve conversion rates and ROI.
4. Traditional Marketing:
• Develop and oversee traditional marketing initiatives, such as print advertising, direct mail, and event participation.
• Collaborate with creative agencies or vendors when necessary.
• Ensure consistency in branding across all marketing channels.
5. Market Analysis and Reporting:
• Monitor market trends and competitor activities.
• Generate reports on key performance indicators (KPIs) and marketing ROI.
• Make data-driven recommendations to improve marketing strategies.
6.Brand Management:
• Help maintain and enhance brand image and identity.
• Ensure brand guidelines are followed in all marketing materials.
• Manage relationships with branding agencies and vendors.
7.Marketing Campaign Execution:
• Coordinate the execution of marketing campaigns, including scheduling, tracking, and follow-up.
• Collaborate with cross-functional teams to ensure successful campaign implementation.
• Assist in organizing promotional events or product launches.

Qualifications:
• Bachelor’s degree in Marketing, Business, or a related field (Preferably Member of ZIM)
• Proven experience in marketing, with a minimum of 5 years in a similar role.
• Strong knowledge of marketing principles, strategies, and best practices.
• Proficiency in digital marketing tools and platforms.
• Excellent written and verbal communication skills.
• Analytical mindset with the ability to interpret data and trends.
• Creative thinking and the ability to generate innovative marketing ideas.
• Strong organizational and project management skills.
• Proficiency in marketing software and analytics tools.

LECTURER – BUSINESS SCHOOL X 3
Job Title: Lecturers in Marketing, Accounting, Finance, and Human Resources
• Position Overview: London American University College is seeking a qualified and dynamic individuals to join our faculty as a Lecturer in Business, Accounting, Finance, and Human Resources The successful candidate will contribute to the academic excellence of our institution by delivering high-quality lectures, engaging in research activities, and providing mentorship to students pursuing degrees in business-related disciplines.

Responsibilities:
1.Teaching:
• Develop and deliver engaging lectures, seminars, and workshops in Business, Accounting, Finance, and Human Resources courses.
• Foster a positive and interactive learning environment that encourages student participation and critical thinking.
• Provide constructive feedback on assignments and assessments to support student development.
2.Research:
• Conduct scholarly research in relevant areas of Business, Accounting, Finance, and Human Resources.
• Publish research findings in reputable academic journals and present at conferences.
• Collaborate with colleagues and contribute to the research profile of the University.
3.Curriculum Development:
• Contribute to the design and enhancement of curriculum materials to ensure alignment with industry trends and academic standards.
• Integrate innovative teaching methods and technologies to enhance the learning experience.
4.Student Mentorship:
• Provide academic and career guidance to students.
• Supervise student research projects and dissertations.
5.Professional Development:
• Stay abreast of developments in the fields of Business, Accounting, Finance, and Human Resources.
• Engage in professional development activities to enhance teaching and research skills.

Qualifications:
• Minimum of a Master’s Degree in the related field or equivalent terminal degree in Business, Accounting, Finance, Human Resources, or a related field.
• Demonstrated teaching experience at the undergraduate and/or postgraduate level.
• Strong research record or evidence of research potential.
• Industry experience in Business, Accounting, Finance, or Human Resources is desirable.
• Excellent communication and interpersonal skills.
• Commitment to fostering a diverse and inclusive learning environment.

Education Requirement: No Requirements

Job Experience: No Requirements

Work Hours: 8

Experience in Months:

Level of Education:

Job application procedure
Application Procedure:
• Interested candidates should submit the following documents to lauclusakaexams@gmail.com  or david@londonamerican.university 
• Cover letter detailing teaching philosophy, research interests, and relevant experience.
• Curriculum vitae (CV)
• Contact information for three professional references.
• Copies of Relevant Qualifications
• Application Deadline: 21st December 2023
London American University College is an equal opportunity employer and encourages applications from candidates of all backgrounds.
London American University College
Elasah House, Plot 6755 Chainama Road, Olympia Extension, Lusaka.

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