Summary
Date Posted: Monday, August 21 2023, Base Salary: Not Disclosed

JOB DETAILS:
• We are seeking an experienced social media and advertising expert to manage our
company’s social media presence and paid ad campaigns end-to-end across platforms like Facebook, Instagram, LinkedIn, Google Ads, and more. You will be responsible for developing data-driven social and paid strategies, managing content and community engagement, optimising paid ad performance, and driving conversions.

Responsibilities
• Develop and execute comprehensive social media strategies across platforms to support brand awareness, community growth, and engagement
• Create, curate, and manage all social media content including original text, images, videos, and ads
• Engage in social listening and monitor relevant conversations to identify opportunities to reach and connect with our audience
• Oversee community management on social platforms, responding to comments and questions in a brand appropriate manner
• Develop and optimize paid ad campaigns end-to-end, including budgeting, targeting, bidding strategies, ad creation, landing pages, and reporting
• Continuously analyze campaign performance and implement optimization strategies to improve ROI
• Track KPIs and analyse platform, community, and campaign analytics to inform future initiatives
• Collaborate with marketing, sales, and product teams to maximize reach and conversion across social and paid campaigns
• Stay on top of social media trends, platform updates, and industry best practices

Requirements
• 5+ years experience managing social platforms, developing social strategies, and
running paid ad campaigns
• Strong knowledge of major social platforms as well as Google Ads, Facebook Ads
Manager and other paid platforms
• Proficiency with targeting, bid strategies, creative optimization, and analytics tools
• Excellent analytical skills and data-driven approach to inform decisions
• Great written and visual communication skills for diverse social audiences
• Creative thinker who can develop innovative social and paid strategies
• Excellent time management and organizational skills to balance multiple initiatives
• Passion for social media marketing and advertising with an eye for creating viral trends
• Savvy relationship builder able to secure influencer partnerships and brand
collaborations

Education Requirement: No Requirements

Work Hours: 8

Experience in Months: 60

Level of Education:

Job application procedure
• To apply for this job email your details to info.wedotech@gmail.com 

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