Summary
Date Posted: Thursday, February 18, 2021 , Base Salary: Not Disclosed

JOB DETAILS:
About Viamo
Mobile technology is revolutionizing how organizations engage with their end-users. More than 96% of the world’s population has access to a mobile phone, meaning it is now possible to reach nearly every single person on the planet. Yet 3 billion people living in emerging markets still lack access to relevant, timely, and engaging information in their local languages, and their voices remain underheard. The organizations that serve them lack the technology and capacity to reach them, and many are unaware of the power of mobile technology to meet their organizational goals.
Viamo connects individuals and organizations using digital technology to make better decisions.
With more than 25 million people reached in 2020 alone, we are well on our way to meeting our goal of reaching 50M people annually by 2023. .

Roles/Responsibilities
• Conduct marketing research to identify industry trends.
• Study company profile and products to understand marketing needs.
• Develop a marketing strategy according to objectives and budget.
• Provide advice on positioning, communications and other marketing tools.
• Carry out training with in-house staff to understand end-users and their needs.
• Give direction to marketing efforts with the most effective methods and tools.
• Identifying and crafting the main media messages.
• Produce a marketing strategy document, which should include marketing trends, messages, images, recommended campaigns, social media ads, scripts for jingles and voice-over promotions for mass media use.

Job Skills: Not Specified

Qualifications for Marketing Consultant
• 5+ years experience in a senior marketing position
• Demonstrated experience as a marketing consultant or similar role for NGO’s, USAID, UN and other development organisations.
• Minimum of a Bachelor’s Degree in Marketing, Communications, Business and any other related field.
*Must have experience marketing products and services to hard-to-reach (rural) populations.
• Knowledge of data analysis and market research
• Must have experience and good relationships with different mass media (TV, Radio) companies
• Demonstrated experience with social media marketing including creating graphical content for platforms such as Facebook and LinkedIn.
• In-depth knowledge of marketing principles and best practices
• Able to effectively and creatively write proposals and reports
• Ability to think strategically and analytically
• Proficient in MS Office/Working knowledge of IT, and basic graphic design.
• Strong writing, interpersonal communication, presentation and training skills
• Exceptional problem-solving skills

Job Education Requirements: Minimum of a Bachelor’s Degree in Marketing,

Job Experience Requirements: Not Specified

Work Hours: 8

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Job application procedure
To apply for this job email your details to zm_procurement@viamo.io  

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