Summary
Date Posted: Saturday, April 30, 2022 , Base Salary: Not Disclosed

JOB DETAILS:
Social Media Executive Job Purpose:
Combines marketing and social media management skills to architect and enhance company social media presences, including interacting with customers, promoting brand-focused interactive and engaging content, and expanding opportunities for revenue. Works with social media team members to create innovative social media campaigns.

Job Responsibilities:
• Design online social media marketing content
• Manage social media accounts (Facebook, Instagram, LinkedIn and Tiktok)
• Company email marketing efforts, including newsletters and automated workflows.
• Ownership of all analytics and reporting for content marketing efforts.
• Search engine optimization (SEO) efforts for website and content.
• Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
• Research opportunities for new social marketing platforms and select adapt current processes to fit company needs.
• Creating landing pages and conversion opportunities for lead generation.
• General website updates and enhancements, e.g., new pages and calls-to-action placement.
• Professional development and continued education in relevant areas (e.gHubSpot certifications).
• Utilising conceptual and design skills to bring ideas to life
• Ability to take video footage and photos to aid content creations
• A natural creative storyteller with energy, flair and ability to captivate
• Looking for more responsibility and a genuine opportunity for making an impact
• Conducting research and interviews to learn more about current trends, developments, and perceptions about the subject matter, and then contextualising your findings.
• Using social media to engage consumers, respond to questions or complaints, and to promote company initiatives.
• Suggesting new ways to promote company offerings and to reach consumers.
• An excellent listener and all-round brilliant communicator
• Confident with people and comfortable presenting ideas and concepts
• Self-starter who’s able to prioritise and work without constant supervision
• Managing deadlines and executing on-time and on-task
• Staying current with production tool and technology advancements

Qualifications/ Requirements:
• Degree in Communications or Marketing, Business Administration, Information Technology, Information Systems or equivalent qualifications
• Minimum 2 years experience
• Experience with all Major Social Media Platforms
• Web Proficiency,
• Computer Software Proficiency,
• Advertising, Copywriting, Content Creation, Public Relations and Brand Marketing Experience,
• Proofreading and Editing Skills,
• Interpersonal Skills,
• Strong Verbal and Written Communication Skills,
• Customer Service Skill.
• Ability to work under pressure and meet tight deadlines
• Ability to work for multiple clients at a time
• Must be available to start work at short notice and must be Lusaka based.

Work Hours: 8

Experience in Months: 24

Level of Education: Bachelor Degree

Job application procedure
Interested candidates must submit a detailed cover letter and CV with at least three traceable references and qualifications.
Send applications via email to recruitment@abc-zambia.com , with subject line indicating Social Media Executive

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