Summary
Date Posted: Sunday, July 23 2023, Base Salary: Not Disclosed

JOB DETAILS:
Job purpose
Marketing Manager shall report directly to the Head of Sales & Marketing further supported by the Chief Operations Officer. He/ She will be responsible for Marketing of existing and new brands of the organization. This is a fairly senior role within the organization, therefore it is expected that the ideal candidate should have leadership qualities, exhibit sober mindedness and maturity.

Key responsibilities
Marketing
Existing Categories
• Plan the annual marketing calendar for all existing product categories and align with the Management team.
• Brand management and segregation to understand commercial opportunities to drive sales.
• Coordinate with Sales Teams to understand their requirements for marketing support.
• Identify and coordinate with Marketing, Research and Activation agencies to execute all the strategies
• Work out budget requirements for the year, break it down to quarters and manage the spends within approved plans.
• Evaluate execution quality with respect to actual results and take corrective actions.
• Spend at least 5-10 days in the market to understand brand and corporate needs.
• Develop marketing programs/inputs for export markets such as DRC, South Africa, USA and others through collaboration with in Country Managers as required.
• Take lead with designers to create and enhance packaging design elements for pillow-pouch and tetrapak formats
• Closely collaborate with Marketing Agencies for ATL / BTL designs and execution

New Categories
• Plan and execute complete Marketing strategy for new range of products
• Workout ATL – TV/Radio/ Outdoor/Digital content though Agencies and execute with most feasible / cost effective method
• Plan and execute BTL activations through Agencies
• Coordinate with other commercial team members for best execution of all marketing inputs

Marketing and Brand strategy experience
• Conceptualize, design and Execution
• Some level of participation in Concept and design, mostly Execution
• Assigned tasks to complete

Key Qualifications & Requirements
1. Degree/Masters in Sales & Marketing or any relevant field
2. Excellent communication and presentation skills
3. Expert in MS Office Suite
4. Working Knowledge of Illustrator or Photoshop
5. Team and Leadership Management
6. Digital Media and E-commerce conversant
7. Personality: Self-motivated, Aggressive in Sales and Marketing activities
8. At least 10 years’ experience with leading Food/FMCG organizations with notable reference
9. Must have managed BTL activities in their previous assignments
10. Must be an Affiliate/Member of Zambia Institute of Marketing

Work Hours: 8

Experience in Months: 120

Level of Education: Bachelor Degree

Job application procedure
• For all interested candidates, please email a cover letter and resume as well as any other relevant supporting documents to careers@260brands.com,  with ‘Payroll Clerk” in the subject line.
• Please also fill in the short candidate assessment survey here. 
• All interested candidates that meet the requirements to send their documents to careers@260brands.com  by 28 July 2023.

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