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Digital Marketing Manager job at Lamasat Media
Lamasat International Limited
Website :
519 Days Ago
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Vacancy title:
Digital Marketing Manager

[ Type: FULL TIME , Industry: Media , Category: Advertising & Marketing ]

Jobs at:

Lamasat Media

Deadline of this Job:
Thursday, November 23 2023 

Duty Station:
Within Zambia , Lusaka, South - Central Africa

Summary
Date Posted: Thursday, November 09 2023, Base Salary: Not Disclosed

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Learn more about Lamasat Media
Lamasat Media jobs in Zambia

JOB DETAILS:
Job Summary:
As the Digital Marketing Manager, you will be the driving force behind our digital marketing strategies, implementing campaigns that enhance our online presence and drive engagement. Your expertise will shape the digital narrative of both Lamasat Media and our diverse clientele.

Key Responsibilities:
• Develop and oversee comprehensive digital marketing strategies to increase brand visibility and achieve marketing goals.
• Manage and optimize social media profiles and presence, including Facebook, Instagram, LinkedIn, Twitter, and additional channels that may be deemed relevant.
• Analyze market trends and refine digital marketing strategy to meet the evolving digital landscape.
• Lead and manage SEO/SEM efforts, email marketing, social media, and display advertising campaigns.
• Design, build and maintain our social media presence across all digital channels.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on the insights.
• Collaborate with internal teams to create landing pages and optimize the user experience.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Instrument conversion points and optimize user funnels.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Qualifications:
• Bachelor’s or master’s degree in marketing or a related field.
• Proven working experience in digital marketing, particularly within the industry.
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
• Experience in optimizing landing pages and user funnels.
• Experience with A/B and multivariate experiments.
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
• Working knowledge of ad serving tools.
• Experience in setting up and optimizing Google Adwords campaigns.
• Strong analytical skills and data-driven thinking.
• Up-to-date with the latest trends and best practices in online marketing and measurement.

Skills:
• Exceptional leadership and communication skills.
• Strong analytical skills and data-driven thinking.
• Creativity and documented immersion in digital marketing.
• Proficient in marketing research and statistical analysis.

Job Experience: No Requirements

Work Hours: 8

Experience in Months:

Level of Education: Bachelor Degree

Job application procedure
• Please submit your application including your CV and a cover letter to info@lamasatmedia.com  explaining why you would be the perfect fit for Lamasat Media and how you can contribute to our digital marketing endeavors.
• We’re looking forward to potentially welcoming you to our dynamic team and working together to elevate Lamasat Media to new digital heights!

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QUICK ALERT SUBSCRIPTION

Job Info
Job Category: Marketing jobs in Zambia
Job Type: Full-time
Deadline of this Job: Thursday, November 23 2023
Duty Station: Lusaka
Posted: 08-11-2023
No of Jobs: 1
Start Publishing: 09-11-2023
Stop Publishing (Put date of 2030): 09-11-2066
Apply Now

Caution: Never Pay Money in a Recruitment Process.

Some smart scams can trick you into paying for Psychometric Tests.
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  • SELECT * FROM `icop0_extensions` WHERE `element` = 'com_gsd' AND `type` = 'component'191μs3.78KB/plugins/system/nrframework/NRFramework/Extension.php:160Copy
  • SHOW FULL COLUMNS FROM `icop0_gsd_config`359μs1.92KB/libraries/vendor/joomla/database/src/Mysqli/MysqliDriver.php:625Copy
  • SELECT * FROM `icop0_gsd_config` WHERE `name` = 'config'72μs912B/libraries/src/Table/Table.php:755Copy
  • SELECT a.* FROM icop0_gsd a WHERE a.state = 1 AND a.plugin = 'menus' AND a.appview IN ('menus','*') ORDER BY a.id desc216μs2.08KB/libraries/src/MVC/Model/BaseDatabaseModel.php:166Copy
  • SHOW FULL COLUMNS FROM `icop0_users`405μs2.2KB/libraries/vendor/joomla/database/src/Mysqli/MysqliDriver.php:625Copy
  • SELECT * FROM `icop0_users` WHERE `id` = :userid120μs4.41KBParams/libraries/src/Table/User.php:104Copy
  • SELECT `g`.`id`,`g`.`title` FROM `icop0_usergroups` AS `g` INNER JOIN `icop0_user_usergroup_map` AS `m` ON `m`.`group_id` = `g`.`id` WHERE `m`.`user_id` = :muserid182μs1.68KBParams/libraries/src/Table/User.php:132Copy
  • SELECT * FROM icop0_jmap_headings WHERE `linkurl` = 'https://www.greatzambiajobs.com/jobs/job-detail/job-Digital-Marketing-Manager-job-at-Lamasat-Media-52595'82μs1.05KB/plugins/system/jmap/jmap.php:1135Copy
  • SELECT `original_text`, `target_text`, `original_text_regex`, `target_text_regex` FROM `icop0_jmap_text_replacements` WHERE `published` = 182μs1008B/plugins/system/jmap/jmap.php:508Copy
  • SELECT `value` FROM icop0_acym_configuration WHERE `name` LIKE "%regacy" OR `name` LIKE "%\_sub"339μs856B/plugins/system/acymtriggers/acymtriggers.php:430Copy
  • SHOW TABLES1.12ms8.82KB/libraries/vendor/joomla/database/src/Mysqli/MysqliDriver.php:678Copy
  • SELECT * FROM icop0_acym_plugin97μs2.14KB/administrator/components/com_acym/libraries/joomla/database.php:36Copy
  • SELECT * FROM icop0_acym_plugin79μs2.14KB/administrator/components/com_acym/libraries/joomla/database.php:36Copy
  • SELECT `groups`.*, `groups`.title AS text, `groups`.id AS `value` FROM icop0_usergroups AS `groups`162μs1.36KB/administrator/components/com_acym/libraries/joomla/database.php:36Copy
  • SELECT configvalue FROM `icop0_js_job_config` WHERE configname = 'company_seo'99μs856B/components/com_jsjobs/models/configurations.php:103Copy
  • SELECT * FROM `icop0_js_job_config` WHERE configfor = 'jobsharing'249μs1.02KB/components/com_jsjobs/models/configurations.php:82Copy
  • SELECT name AS col FROM `icop0_js_job_companies` WHERE id = 649682μs856B/components/com_jsjobs/models/company.php:1832Copy
  • SELECT `session_id` FROM `icop0_session` WHERE `session_id` = ?95μs1.63KBParams/libraries/vendor/joomla/session/src/Handler/DatabaseHandler.php:291Copy
  • UPDATE `icop0_session` SET `data` = ? , `time` = ? WHERE `session_id` = ?162μs912BParams/libraries/vendor/joomla/session/src/Handler/DatabaseHandler.php:318Copy