Summary
Date Posted: Friday, August 23 2024, Base Salary: Not Disclosed

JOB DETAILS:
Our client whose aim is to create greater shared opportunities for the business and the communities they serve across the value-chain is looking to hire a Commercial Excellence Director.

Key Responsibilities:
Portfolio and Category/Channel Strategy
• Develop Local Integrated Portfolio Strategy, enabling optimal choices for sustainable growth, efficient DME allocations, and category profitability improvement, synergized with other teams.
• Co-Develop Country Commercial Strategy, informing it with country insights, ensuring consumer/shopper/customer focus.
Channel Mix Strategy
• Create Local Channel Strategy, developing and implementing this strategy supported by an efficient Commercial Policy, and ensuring alignment with sales teams.
• Secure Alignment in all relevant areas the portfolio, and channels.
Investment Strategy (Trade Investment/DME/Assets).
• Manage Country Budget, overseeing and managing optimal allocation of resources.
• Optimize Trade Investment, improving ROI through optimal promo strategies, monetizing market insights, and capturing relevant SOP.
Shopper and (Omni)Channel Management
• Execute Customer Marketing Initiatives, delivering commercialization and customer marketing initiatives, including trade programs and in-store materials for best-in-class execution.
• Support Customer Teams by assisting team members with bespoke shopper programs, promo management, and category management.
• strategies and tactics and monitoring effective execution.
New Products Management
• Integrate New Products incorporating them into the portfolio strategy, ensuring they align with overall commercial objectives and channel strategies.
Promo Management
• Coordinate End-to-End Promo Management, overseeing promo management processes, ensuring effective promo accreditation and implementation.
• Optimize Promo Strategies utilizing market insights to develop optimal strategies that improve ROI.
Commercial Policy
• Develop and Implement Commercial Policy, maintaining and continuously improving policies that support channel strategy and drive efficient market operations.
Commercial Capability Development
• Build Commercial Excellence Capability by developing capabilities and insights to inform commercial choices and measure their impact and success.
• Ensure Team Capability Development by focusing on commercial excellence and ensuring growth, retention, and acceleration.

Requirements
• Bachelor’s Degree in both Marketing / Trade marketing and Commercial excellence.
• Proven experience in leading a Commercial role for at least 7 years.
• Track record of strategy design and delivery, annual marketing calendars planning and deployment.
• Track record of new product launches (excluding product development) and national consumer promos / platforms in-store execution.
• Frontline experience is highly encouraged.
• Full understanding and co development of country commercial strategy, cross-functional implications and interdependencies.
• Full understanding of country topline and margins performance drivers.
• Gravitas: confidence, authority, and presence that commands respect and influence within the organization.
• Strong understanding of commercial finance, industry and competition.
• Strong knowledge of beverage products and brands, strong trade marketing (shopper, customer, omni-channel) expertise.
• Customer focus and strong project management skills.
• Strong understanding of category / product P&L, different financial models and relevant product P&L performance drivers.
• Good awareness of commercialization process at a country and group level
Stakeholders’ management and alignment.
• Exceptional business acumen and learning agility.

Work Hours: 8

Experience in Months: 84

Level of Education: Bachelor Degree

Job application procedure
• Please visit our job portal here to apply before 30th August, 2024. Only shortlisted candidates will be contacted.
• To apply for this job please visit apply.workable.com.

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