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Marketing Manager job at Lupiya Financial Services Ltd
Lupiya Financial Services Ltd
Website :
55 Days Ago
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Vacancy title:
Marketing Manager

[ Type: FULL TIME , Industry: Accounting , Category: Advertising & Marketing ]

Jobs at:

Lupiya Financial Services Ltd

Deadline of this Job:
Tuesday, February 25 2025 

Duty Station:
Within Zambia , Lusaka, South - Central Africa

Summary
Date Posted: Tuesday, February 11 2025, Base Salary: Not Disclosed

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Learn more about Lupiya Financial Services Ltd
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JOB DETAILS:
About Us:
Lupiya Financial Services Ltd is an innovative, highly digitally-enabled fintech that is transforming the neobanking experience for individuals and businesses alike. With a primary focus on providing online products and services, we aim to redefine how neobanking should feel in the digital age. As a key player in Zambia’s fintech space, we are looking for a talented Marketing Manager to join our dynamic team and help drive our growth in a highly competitive digital landscape.

Role Overview:
As the Marketing Manager, you will play a pivotal role in developing and executing digital marketing initiatives that engage our customers and enhance our brand presence. The ideal candidate will have a strong background in digital marketing, a passion for innovative fintech solutions, and a deep understanding of Zambia's market dynamics.

Key Responsibilities:
• Develop and implement comprehensive marketing strategies to promote our digital neobanking products and services.
• Manage and optimize digital marketing campaigns across various online platforms, including social media, search engines, and email marketing.
• Lead the creation of engaging content and promotional materials to increase brand awareness and customer acquisition.
• Analyze customer insights and market trends to tailor marketing strategies that resonate with target audiences.
• Oversee the management of the marketing budget, ensuring optimal allocation of resources for maximum impact.
• Work closely with cross-functional teams, including product development and customer service, to align marketing initiatives with overall business objectives.
• Drive brand positioning and messaging to enhance customer loyalty and retention.
• Monitor key performance indicators (KPIs) and report on campaign effectiveness, adjusting strategies as needed.
• Stay up-to-date with the latest trends in digital marketing and fintech innovations to keep the company ahead of the curve.

Qualifications & Requirements:
• Bachelor’s degree in Marketing, Business, or a related field.
• At least 5 years of experience in a marketing role, with a proven track record in digital marketing.
• Strong exposure to digital marketing strategies, including SEO, SEM, social media marketing, content marketing, and email marketing.
• Membership with the Zambia Institute of Marketing (ZIM) is a must.
• In-depth knowledge of digital marketing tools, analytics platforms, and customer relationship management (CRM) systems.
• Excellent communication, leadership, and interpersonal skills.
• Highly creative with an analytical mindset, capable of driving data-driven decisions.
• Experience in the fintech or banking sector is highly desirable.
• Ability to work in a fast-paced, ever-evolving digital environment.

Work Hours: 8

Experience in Months: 60

Level of Education: Bachelor Degree

Job application procedure
• Interested and qualified? Click here to apply

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QUICK ALERT SUBSCRIPTION

Job Info
Job Category: Marketing jobs in Zambia
Job Type: Full-time
Deadline of this Job: Tuesday, February 25 2025
Duty Station: Lusaka
Posted: 11-02-2025
No of Jobs: 1
Start Publishing: 11-02-2025
Stop Publishing (Put date of 2030): 11-02-2066
Apply Now

Caution: Never Pay Money in a Recruitment Process.

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  • SHOW FULL COLUMNS FROM `icop0_gsd_config`460μs1.92KB/libraries/vendor/joomla/database/src/Mysqli/MysqliDriver.php:625Copy
  • SELECT * FROM `icop0_gsd_config` WHERE `name` = 'config'122μs912B/libraries/src/Table/Table.php:755Copy
  • SELECT a.* FROM icop0_gsd a WHERE a.state = 1 AND a.plugin = 'menus' AND a.appview IN ('menus','*') ORDER BY a.id desc282μs2.08KB/libraries/src/MVC/Model/BaseDatabaseModel.php:166Copy
  • SHOW FULL COLUMNS FROM `icop0_users`451μs2.2KB/libraries/vendor/joomla/database/src/Mysqli/MysqliDriver.php:625Copy
  • SELECT * FROM `icop0_users` WHERE `id` = :userid136μs4.41KBParams/libraries/src/Table/User.php:104Copy
  • SELECT `g`.`id`,`g`.`title` FROM `icop0_usergroups` AS `g` INNER JOIN `icop0_user_usergroup_map` AS `m` ON `m`.`group_id` = `g`.`id` WHERE `m`.`user_id` = :muserid165μs1.68KBParams/libraries/src/Table/User.php:132Copy
  • SELECT * FROM icop0_jmap_headings WHERE `linkurl` = 'https://www.greatzambiajobs.com/jobs/job-detail/job-Marketing-Manager-job-at-Lupiya-Financial-Services-Ltd-72401'120μs1.05KB/plugins/system/jmap/jmap.php:1135Copy
  • SELECT `original_text`, `target_text`, `original_text_regex`, `target_text_regex` FROM `icop0_jmap_text_replacements` WHERE `published` = 184μs1008B/plugins/system/jmap/jmap.php:508Copy
  • SELECT `value` FROM icop0_acym_configuration WHERE `name` LIKE "%regacy" OR `name` LIKE "%\_sub"400μs856B/plugins/system/acymtriggers/acymtriggers.php:430Copy
  • SHOW TABLES1.16ms8.82KB/libraries/vendor/joomla/database/src/Mysqli/MysqliDriver.php:678Copy
  • SELECT * FROM icop0_acym_plugin106μs2.14KB/administrator/components/com_acym/libraries/joomla/database.php:36Copy
  • SELECT * FROM icop0_acym_plugin94μs2.14KB/administrator/components/com_acym/libraries/joomla/database.php:36Copy
  • SELECT `groups`.*, `groups`.title AS text, `groups`.id AS `value` FROM icop0_usergroups AS `groups`123μs1.36KB/administrator/components/com_acym/libraries/joomla/database.php:36Copy
  • SELECT configvalue FROM `icop0_js_job_config` WHERE configname = 'company_seo'145μs856B/components/com_jsjobs/models/configurations.php:103Copy
  • SELECT * FROM `icop0_js_job_config` WHERE configfor = 'jobsharing'344μs1.02KB/components/com_jsjobs/models/configurations.php:82Copy
  • SELECT name AS col FROM `icop0_js_job_companies` WHERE id = 8529172μs856B/components/com_jsjobs/models/company.php:1832Copy
  • SELECT `session_id` FROM `icop0_session` WHERE `session_id` = ?185μs1.63KBParams/libraries/vendor/joomla/session/src/Handler/DatabaseHandler.php:291Copy
  • UPDATE `icop0_session` SET `data` = ? , `time` = ? WHERE `session_id` = ?6.35ms912BParams/libraries/vendor/joomla/session/src/Handler/DatabaseHandler.php:318Copy