PR & Marketing Executive job at Minor International
430 Days Ago
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Vacancy title:
PR & Marketing Executive

[ Type: FULL TIME , Industry: Business Management and Administration , Category: Advertising & Marketing ]

Jobs at:

Minor International

Deadline of this Job:
Wednesday, February 07 2024 

Duty Station:
Within Zambia , Lusaka, South - Central Africa

Summary
Date Posted: Thursday, February 01 2024, Base Salary: Not Disclosed

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JOB DETAILS:
Job Description
As a PR & Marketing Executive, you will be responsible for developing and implementing effective public relations and marketing strategies to enhance the organization’s brand image and promote its products or services. This role involves building strong relationships with media, creating engaging marketing campaigns, and ensuring consistent communication across various channels.

Key Responsibilities
Marketing Strategy:
• Collaborate with the marketing team to develop integrated marketing campaigns.
• Contribute to the development of marketing plans and strategies.
• Conduct market research to identify trends, competitors, and opportunities.
• Assist in the creation of marketing collateral, including brochures, advertisements, and digital content.
Public Relations:
• Develop and execute PR strategies to build and maintain a positive public image.
• Cultivate relationships with media representatives and influencers.
• Write and distribute press releases, media kits, and other relevant materials.
• Organize and manage press conferences, interviews, and other media events.
• Monitor media coverage and respond to inquiries in a timely and effective manner.
Digital Marketing:
• Manage and update the hotel’s social media channels.
• Develop and implement online marketing campaigns.
• Monitor online presence and engage with audiences through social media platforms.
Content Creation:
• Create compelling and engaging content for various platforms, including press releases, articles, blog posts, and social media.
• Ensure that content aligns with the organization’s brand voice and messaging.
Brand Management:
• Maintain and reinforce the organization’s brand identity and messaging.
• Ensure consistency in branding across all communication channels.

Qualifications
Qualifications
• Bachelor’s degree in Marketing, Public Relations, Communications, or a related field.
• Proven experience in PR, marketing, or a similar role.
• Strong written and verbal communication skills.
• Familiarity with digital marketing tools and social media platforms.
• Creative thinking and the ability to generate innovative ideas.
Skills
• Excellent communication and interpersonal skills.
• Strong organizational and project management abilities.
• Ability to work well under pressure and meet tight deadlines.
• Analytical mindset with a focus on data-driven decision-making.
• Proficiency in Microsoft Office and relevant marketing tools.

Job Experience: No Requirements

Work Hours: 8


Experience in Months:

Level of Education:
Bachelor Degree

Job application procedure
Additional Information
• Job Level: Middle Management
• All candidates are advised to include three traceable referees with mobile numbers and valid email addresses on their CV.
• Closing Date 7th February 2024
• Interested and qualified? Click here to apply

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QUICK ALERT SUBSCRIPTION

Job Info
Job Category: Marketing jobs in Zambia
Job Type: Full-time
Deadline of this Job: Wednesday, February 07 2024
Duty Station: Lusaka
Posted: 01-02-2024
No of Jobs: 1
Start Publishing: 01-02-2024
Stop Publishing (Put date of 2030): 01-02-2066
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